Marketing with the Machines – Unboxing AI – ML Strategies From Scratch

AI and ML are not the same. – hate to burst your bubble. They are not interchangeable because they are mutually exclusive. All AI is ML, but not all ML is AI. One of the reasons this book was created was to debunk this myth and go into excruciating detail about their applications in marketing

The artificial intelligence market is expected to reach $500 billion, with a projected surge to $1,597.1 billion by 2030. It’s no wonder that 94% of business leaders believe AI is essential for success in the next five years. But here’s the catch: while AI can boost worker productivity by a staggering 14%, many businesses are at a loss for where to begin.

Firms are eager to dive into the world of AI and ML, but without practical examples and guidance specific to their industry, they’re left feeling lost and unsure of how to proceed. It’s like having a powerful tool at your disposal but lacking the instruction manual on how to use it effectively.

Amidst the overwhelming abundance of AI and ML information online, is there a central resource for industry-specific solutions?

We have meticulously curated this ebook to address the pressing issues of modern marketers. Whether you’re grappling with customer engagement, conversion optimization, or personalized marketing strategies, this ebook is designed with your struggles in mind. So, if you’re dealing with the complexities of AI and ML in marketing, rest assured that this resource is crafted to provide you with actionable insights and solutions tailored to your industry-specific pain points.

We have handpicked over 100+ real-life AI and ML use cases spanning various industries. Whether you’re in healthcare, finance, retail, or edtech, our ebook is your go-to resource. It’s packed with practical examples showcasing how AI and ML can tackle business hurdles across sectors. In this book, we will give you a detailed walkthrough of AI and ML and how to infuse them into your marketing strategies, regardless of the industry. From busting common myths to deciphering complex use cases, we will address the challenge of every marketer, offering solutions on how AI/ML systems can elevate your customer experiences and fuel revenue growth

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